Why zero waste fashion design is important to us

Did you know that in traditional garment making, an average of 20% of the fabric is wasted on the cutting table? That doesn't seem so tragic at first when you think of the individual items of clothing. But when you look at the bigger picture, it takes on another dimension. If you add up all the small pieces of fabric produced worldwide, the result is an area of ​​60 billion square meters2 (cf. Holly McQuillan, Make/Use, 2015). And if you look even further and consider the wasted resources of all those pieces of fabric, you can see the urgency of the Zero Waste philosophy when you consider that the average water consumption of a single t-shirt (2700L) provides one person with fresh water for 900 days would.